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Style, reimagined.

We started Nikonyx with a simple frustration: closets full of clothes, and still nothing to wear. In a $2T+ fashion industry, shoppers waste time and money on pieces that do not fit or suit them—so we built one app for AI styling, virtual try-on, and social discovery.

Our mission

Make great style effortless — and kinder to the planet

Most of us wear a fraction of what we own and keep buying things we never reach for. Nikonyx acts as your personal stylist and style community—helping you choose better outfits, buy with confidence, and share looks you love.

Less waste. Less guesswork. More of the looks that feel like you.

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wardrobes organised
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more wear per item
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fewer returns
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countries styled
What we believe

The principles behind the product

Style is personal

No two people dress the same. Our AI adapts to you — your body, your taste, your life — never the other way around.

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Buy better, not more

The most sustainable garment is the one you already own. We help you wear it, and choose well when you do buy.

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Your data is yours

Your wardrobe and photos stay private by default. We never sell your data, and sharing is always your choice.

Our commitment

Sustainability, built in

We back our principles with partnerships that hold us accountable beyond the app.

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1% For The Planet

A share of every subscription funds environmental nonprofits.

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Climate Neutral Certified

We measure, reduce, and offset our operational footprint.

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Better Cotton

We highlight and prioritise more responsibly sourced fabrics.